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WordPress vs Next.js for B2B websites

WordPress runs a large share of the web and is often the right answer. For B2B sites that need speed and security with little upkeep, Next.js is often a better one. Here is the comparison.

Side-by-side comparison

WordPress and Next.js compared for a B2B website
CriterionWordPressNext.js with a headless CMS
Security upkeepCore, theme and plugin updates every monthStatic pages, few moving parts
Page speedDepends on theme and pluginsFast by default
EditingFamiliar editor, many pluginsStructured content with previews
HostingManaged WordPress hostingStatic hosting, often free or cheap
Total cost over three yearsLower build, higher upkeepHigher build, lower upkeep
Developer poolVery largeLarge and growing

When we recommend each

We build on Next.js, and we still tell some clients to stay on WordPress. Here's when.

WordPress

  • Heavy publishing with many authors
  • A plugin you cannot replace
  • A team that already maintains WordPress

Next.js

  • Security and uptime matter more than plugins
  • Speed affects sales and rankings
  • Several languages or many landing pages

Products for this decision

Corporate website

A multi-page company site with custom design and a CMS your team can edit without us.

from$8,500

4-5 weeks2 revision rounds per stage8 page templates included

  • Sitemap and content plan for your company pages
  • Custom design for every page template, desktop and mobile
  • Headless CMS set up around your content
  • Blog, news or case study section your team publishes to
  • Contact and enquiry forms with spam protection

Website redesign

A new design and build for your current site that keeps the rankings, links and leads it has earned.

from$9,500

5-6 weeks2 revision rounds per stage8 page templates included

  • Crawl and content audit of the current site
  • Redirect map for every indexed URL, approved by you
  • Redesigned page templates for desktop and mobile
  • Rebuild on a fast stack, with your content moved across
  • Ranking titles, descriptions and structured data carried over

Questions

Is WordPress less secure than Next.js?

WordPress itself is maintained well. Most incidents come from outdated plugins and themes. A static Next.js site simply has far fewer parts that can go out of date.

Can we keep WordPress as a headless CMS?

Yes. WordPress can feed a Next.js front end through its API, which keeps the editor your team knows and removes the theme layer.

How long does a WordPress to Next.js migration take?

For a typical B2B site of 8-15 templates, about five to seven weeks as a website redesign, with the redirect map included. Launch monitoring then runs for 30 days.

Further reading

Studio

Website redesign process: a fintech project

Our website redesign process, step by step, shown on a fintech project: audit, brief, structure, trust patterns, mockups, migration and an itemized estimate.

· 6 min read

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Headless CMS for B2B websites: how to choose

How to choose a headless CMS for B2B websites: when you need one, what matters to marketing teams, and how hosted, open-source and git-based options compare.

· 6 min read