SaaS marketing website
The marketing site for an early-growth analytics SaaS that needs to explain a technical product and sell self-serve plans.
The brief
Quillmetric
The brief: a product analytics tool for small SaaS teams whose site is a single long page from a template, with no pricing page and no docs.
The goal: a site that explains the product to non-technical buyers, ranks for the problems it solves, and sends visitors to a trial.
Approach
Positioning
Interviews with the founders and five customers to find the one promise for the homepage.
Page system
Homepage, product tour, pricing, docs, changelog and a blog on one component library.
Pricing pattern
Three plans, the limits that matter and the questions sales gets every week.
Build
Static Next.js pages, docs from Markdown, analytics events for each step to the trial.
Launch
Lighthouse and QA report per template, then 30 days of monitoring.
Screens
Stack
- Front end
- Next.js · TypeScript · MDX docs
- Content
- Storyblok
- Analytics
- Consent-aware events
What this project costs
| Corporate website package | $8,500 |
|---|---|
| Extra page templates (6) | $2,700 |
| CMS | Included |
| Copywriting | $1,800 |
$13,000
An estimate, not a quote. Your fixed price arrives in the written proposal and changes only if the scope does.
About 6 weeks